How Poor Web Hosting can affect your brand reputation
As much as it is true that marketers often take web hosting for granted, let us tell you that poor web hosting can actually go on to impact your brand reputation adversely. A recent survey carried in the UK revealed that around 57% of the thousand respondents would actually refuse to buy from a store because of the downtime of the website. The survey was conducted by Wirehive. This survey studied responses from around 1000 participants and it also revealed that there are chances of a website being totally shut down due to poor hosting as well. Bad Web Hosting: How will it affect your brand reputation? It has been noted that marketers are more conscious about their brand reputation and the customer experience they are able to offer and less concerned about their IT functionalities – not quite realizing the kind of impact that IT can have on their online reputation itself. Technology infrastructure is seriously responsible for thwarting our digital efforts. While consume...